When it comes to online marketing most local business owners that I speak to have all heard about Facebook Twitter and LinkedIn for example and many will admit to you about the success stories that they have heard of. And yet others will try to tell you that it is all the waste of time. Others will suggest that there is no point in blogging and that it is a waste of time when all you have to do is run some Facebook ads or use Twitter.
With the holidays just around the corner, this is the season for big box retailers and e-commerce giants to unveil primetime advertisements and doorbuster deals as they count down to Black Friday and Cyber Monday.
Planted firmly between these commercial celebrations, however, is Small Business Saturday, a movement with the purpose of supporting small and local businesses which bears stark contrast to the frenzied crowds and early morning deals from retail giants. As you decide where to shop for gifts for friends and family this holiday season, why should you consider purchasing gifts locally from small businesses, when the big box retailers have spent so much competing for your attention?
Well, when taking the state of our economy into consideration, buying local could be the best decision U.
For example, according to the Andersonville Study of Retail Economicslocal business generates 70 percent more local economic activity per square foot than big box retail. Our environment also benefits from your decision to shop from local businesses.
According to the Environmental Protection Agency EPAindustrial pollution is responsible for almost 50 percent of the pollution present in the United States. Shopping locally helps cut down on processing, packaging and transportation waste, leading to less pollution.
Overall, buying local is a chance to support the growing Maker Movement, meet talented artisans and small business owners who take great pride in their work, experience handmade, one-of-a-kind and meaningful gifts and support your community.
Consider this, and the stats in the infographic below, when deciding where to make your purchases this year.Why Location Still Matters: 7 Questions to Ask When Picking Your Next Business Address.
|But First, What Is a Local Citation Exactly and Why Should I Care?||With over employees in and around the Toledo area, we dedicate thousands of hours to helping our community every year.|
7 Questions to Ask When Picking Your Next Business Address. ("Dot" is a local nickname for.
When you proceed to create a local listing for your business in search engines, you'll be asked to pick categories that best describe your business, which search engines then use to serve up results relating to keywords to users.
It is our job to do this, so founders can focus on what really matters: building industry-specific expertise, developing their business model and creating meaningful solutions for their customers. Why Local MattersThe Benefits of Doing Business LocallyBy Jeff Milchen In the smallest towns, bustling cities, and everything in between, more citizens lament losing a sense of community and local character.
Oct 15, · The importance of small business to local communities is emotionally rooted in buying and selling with friends and neighbors. The importance .
At Local Trade Link we believe that local business matters. Often it’s the beating heart of a thriving prosperous community. Local business and the local entrepreneurs who drive it not only provide jobs for the community but provide support for the infrastructure of a local community.